SHOP ALL
MULTIPURPOSE BEAUTY
Hybrid formulas and tech applicator packaging. PRIME is skincare-meets-beauty for the ultimate busy-girl skin routine on-the-go.
Reduce dark spots, pigmentation, + fine lines
Plump + brighten your skin
Reduce dark spots, pigmentation, + fine lines
Plump + brighten your skin
Get a pearlescent glass skin finish
Spritz under + over makeup for instant radiant skin
Get a pearlescent glass skin finish
Spritz under + over makeup for instant radiant skin
Noticeably bouncy + instantly hydrated skin
Boost your skin's natural regeneration process
Noticeably bouncy + instantly hydrated skin
Boost your skin's natural regeneration process
Reduce signs of premature ageing + redness
Repair + balance your skin barrier
Reduce signs of premature ageing + redness
Repair + balance your skin barrier
Get glass skin for makeup that applies perfectly
Blur/shrink pores + refine your skin texture
Get glass skin for makeup that applies perfectly
Blur/shrink pores + refine your skin texture
NEW
GLASS SKIN DUO
Prime’s Ready-To-Glow and Glass Mist combine a clean, multi-tasking duo for gentle skin transformations and a pearlescent, glass-skin appearance you can achieve on-the-go with its travel-safe packaging.
STEP 01: READY TO GLOW
Moisturiser + primer + serum (3-in-1)
An oil-free facial moisturiser to define your dewy glow. Ready To Glow reduces dark spots, pigmentation, and fine lines to leave the skin feeling plump and radiant, awakening skin cells for visibly refreshed, brighter skin.
STEP 02: GLASS MIST
Dewy facial mist + after sun soother (2-in-1)
No need for an additional face mist in your bag. Glass Mist revitalises your complexion anytime, anywhere. Its micro-fine mist is the perfect pick-me-up, instantly reviving and brightening your skin for a naturally radiant look.
COMMUNITY
People across Australia and beyond are achieving more, with less. With Prime multipurpose beauty.
EDITORIAL
PRIME/A BALLERINA
She’s a Prima Ballerina and her skin has a radiant, almost reflective quality, suggesting healthy and well-hydrated skin. What’s in her bag? On-the-go Glass Skin duo.
